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Posted on 06.28.06 by Nikhil @ 5:11 pm
Wireless subscribers have long viewed Verizon Wireless as the best all around wireless carrier in the U.S. Now, the company also seems confident of its high rating. This week, Verizon Wireless said that it would cut the early termination fees customers have to pay if they break their contracts. How often does something like this happen? The company’s CEO, at a Yankee Group conference, said that starting this fall, Verizon would prorate the fee it charges to its customers, instead of landing them with a $200 or more charge if they cancel with one year left on their contract or one day. While this is welcome news, Verizon Wireless has another motivation as well. By doing this, it will be easier for existing customers to upgrade to new phones, thus getting the same deals that new customers get. In the past, existing customers were penalized for upgrading–a move that makes little sense. Read more about this at Newsfactor.com. Filed under: Stock Watch and News Comments:
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